Time is going fast. It is already January. If you have not thought about the new year, you might be too late. In order to catch up anyway, I have put my 10 best tips for you in order to double the number of visitors to your website in 2018 through SEO.
Everyone with a website wants more visitors on their site. There are basic SEO strategies that you can implement to see a peak, but how would you like to blow your analytics to gigantic heights?
Imagine that you go from 200 to 2,000 daily unique visitors per day. That will mean that you go from 6,000 visitors to 60,000 visitors per month. That is a gigantic growth that will also have a huge impact on your online business, right?
Of course that will be the case, especially if that traffic is very targeted traffic and is interested in what you sell. Getting high in the search results and getting traffic from different sources is the key to success in the online world.
To help you get 10 times more visitors to your website, I’ve created a list of perfect SEO strategies that you can now implement directly in your site.
1. Find keyword opportunities from Google Search Console
Of course you already use the Google Search Console right now. You can use this to your own advantage. Google Search Console gives you a lot of data directly from the source. You do not have to guess or speculate for a moment. When you look at these data, you can be sure that it is relevant to rank in the Google search engine.
The most valuable section is the search analysis . This will show you exactly which keywords have been entered in Google to show your website in the search results. You can see how many impressions each result has had and how often it has been clicked on. You can use this information to find new terms that you want to rank for. Since they already display your site anyway, it will be fairly easy to optimize for these keywords.
If you find search terms that show your website a lot, but get few clicks, you can think about changing your page titles and meta descriptions. These possibilities can attract large numbers of visitors.
2. Get links from Wikipedia and shoot straight up
It is no secret that Wikipedia links are one of the strongest links for ranking your site, even if they are no-follow links. This is one of the best examples how authority left giant amounts of authority.
Recently, there has been a lot of talk about a number of large American sites that have suddenly switched to no-follow links. Yet webmasters are still very interested in getting these links to their website, as they still pass on good authority to your website.
What many people have to realize is that Wikipedia is an open site where anyone can add and edit. The edits must make sense and if you go spamming you will be banned faster than you can realize it. Find an experienced Wiki editor and pay for links to relevant pages within your site. A single Wiki link can take your page to the top 3 of the search results within 24 hours if there is little competition.
3. Optimize keyword specific landing pages
Part of the SEO success formula is that you should not be lazy. I can not tell you how many times I have been asked to optimize someone’s page for dozens of keywords. This will never work, because a page can only be optimized for one keyword.
You have to make a habit of optimizing separate pages for certain keywords. If it is a long-tail keyword, write a blog post that revolves around this. You can of course use long-tail variations of each main key word, because that makes the content much more natural. But when it comes to the on-site factors, you have to be focused on one. Only one keyword.
You can use the same page template, but you do not want to use the same content on multiple pages. You can then receive duplicate content problems. Write unique content for each page and design it in such a way that it is optimized for your keyword. Assume that both Google and each visitor reads your page word for word. It needs optimization that your visitors also take action and purchase your offer.
When you optimize each page for one keyword, you will improve rankings for your entire website. It helps to grow your traffic naturally.
4. Optimize for RankBrain
Not many people are concentrated on Rankbrain , while everyone should. AI is the future and there is no doubt that Google will be at the forefront. This is a description of what RankBrain is:
[dt_quote type = “pullquote” layout = “right” font_size = “big” animation = “none” size = “1”] “RankBrain is an algorithm learning artificial intelligence system, the use of which was confirmed on 26 October 2015 It helps Google to process search results and provide more relevant search results for users. “[/ Dt_quote]
In short: RankBrain is an algorithm to make search results more relevant.
Since RankBran is almost superhuman, it can quickly identify badly written content that does not seem human. So the biggest tip I can give you here is that you write as if you are really having a conversation with someone. Google can now give a site a penalty on your position because it simply recognizes bad content that does not sound like human text.
You can still write in your mind with keywords, but human conversations should get your biggest focus. You want to please your readers, because you also enjoy RankBrain, since it thinks like a human being.
I know. This sounds crazy, but it really is. We live in a time where AI is used by Google as a forerunner in the industry. RankBran will only become stronger and smarter, so adapt quickly. Those who do this will be rewarded in the search results.
5. Use infographics to create sustainable visitor resources
Part of the scaling of your website visitors is to create visitor sources that will constantly bring new visitors. Infographics can, if done right, turn into sustainable content items that bring visitors to your site for years. The more you publish there, the more visitors you get.
The key to success here is to create an infographic that is based on a timeless subject, but which is also talked about for a while. If you can then publish authority websites and link them to you as a source, it will increase your visitor numbers without you having to do more.
Suppose you had made an infographic for Mayweather’s fight against McGregor. You will not have had any problems to publish on large sites and even after the fight there will be people who are looking for this fight. You can have created a visitor source that lasts for years before it dries up. And all that on autopilot.
Publish one infographic per month and ensure that these are picked up by many large websites and your traffic will be 10 times more.
6. Focus on multiple keywords on page titles
At point three, I said that you should not focus on more keywords. That’s right. But when it arrives on page titles you can do more because it helps to make visitor peaks. Your page title plays a major role for the rankings, so you do not want to put your mainkeyword into question, but there is always an easy way to add a variation for organic traffic.
Imagine that you optimize a page for the keyword “Apple iPhone 8 review.” Instead of using a title like “Apple iPhone 8 review”, you can drop “Apple iPhone 8 review and unboxing” so that you also get traffic attracts those looking for unboxing photos and videos.
So you can optimize for your main key word, but adding a word can give you a reason to make your post attractive to more keywords. This gives a better user experience that allows you to receive more visitors from that page.
7. Write blog posts with at least 2,000 words
If you are not committed to writing long content, you might as well use your time and effort to purchase paid advertising. Inserting content shorter than 2,000 words will be disadvantageous because the average item of the top 10 contains at least 1,850 words. You always want to do more than average, so that’s why I recommend using at least 2,000 words.
This allows you to use your main key in a natural way without having to label the spammer. So much content ensures that you also please RankBrain and your visitors. When you look back on what worked five years ago in terms of length (500 words) it is hard to imagine how someone could write a blog post that was so small. SEO is always evolving and long content benefits from Google. At this moment it is therefore wise to publish a minimum of 2,000 words if you want to be found.
8. Link to high Domain Authority sources
It is said that you are an average of the five people you are most concerned with and in SEO that is partly true. My suggestion is to find five high authority websites in your niche that are constantly placing new content that you can link to as sources of information.
You do not want to link to a competitor, so new sites and information sites are the best. Suppose an American business owner creates a personal site where he or she is blogging about the pros and cons of a company, they might want to link to the following sites:
- Huffington Post
- Fast Company
When you link to these sites once or twice by post, Google helps to understand what the website is about. This also gives more confidence in Google’s eyes. Since RankBrain is becoming more and more sophisticated, you can not simply link to authority sites from worthless content, but write long content written as a human conversation. If you then link to these five sites, it will help you to quickly rise in the search results.
9. Provide good internal links for Page Authority
Go through all your internal URLs in Moz ‘s Open Site Explorer tool and see which pages have the highest Page Authority. Then search for pages on your website that are on Google’s page. Link to these pages of the pages with the highest PA, but do this one by one and see how it changes the results page in Google. You probably see them shooting up because you give them more authority.
Do this for all pages on page two in Google, based on difficulty of the keywords. Work from easy to difficult, because the sooner you are on page 1, the faster you can take advantage of the increased number of visitors. This is something that can be done at no cost, except your time, and can improve your visitor numbers in a few days.
10. Publish posts with expert opinions
If you do this well, you can get extra links – but more importantly very targeted visitors from different sources. I have seen websites that use this and then get three times as many visitors as the month before.
However, you have to do some preliminary work here. You have to approach experts in your niche and they have to agree with it. Think of a topic that you can make a nice title with your keyword and then invite 20 – 30 experts to give input to a question or topic. Make sure you link to their site and social media, because that is the advantage for them to join.
If your post is well made, you will have no problems sharing this. Avoid the big names, since they are probably busy and do not want to participate. Look for mid-level experts who would like to participate. They will also be happy to share your message on social media. Once you have mastered this style of posts, you can publish them monthly and receive gigantic visitor numbers as a direct result.
Your website is one of the most powerful marketing tools your company has. It always works and never needs a holiday or a day off. If you do well you can get a constant flood of high quality visitors.
Many people do basic SEO and expect miracles. What worked several years ago is simply not enough anymore due to competition today. There are daily new websites and companies that start in every niche. The competition for the top 10 in Google is only getting harder, so you have to concentrate on multiple SEO strategies.
Yes, these strategies cost more time, effort and money, but ultimately these strategies are responsible for significant increases in visitor numbers.